The importance of client communication for businesses growth - success and recognition


WORLDOFWORK - BOUTIQUE HR AGENCY

In 2021 I joined Auxcode as a UX/UI Designer and led the design decisions of World of work, together with my lead at the time. (Shutout to this bright mind - Ivelin Ivanov)

image1Mobile Home page
image2Desktop preview of the zipper slider

LESSON LEARNED

The hardest part was the art direction.
The client provided us with Brand Identity.

I’ve tried mixing all the brand colors in the home page.
Which was a huge cluttered mess, and we started the design process from beginning. - lesson learned, always do your research! :)

image3TYPOGRAPHY

THE START OF THE JOURNEY

It was crucial to view what’s our client background.

Two companies merging together Jungleminds and Cloudwatch which led to the creation of Worldofwork.

I led design, research, and strategy, facilitated cross-team collaborations(Stakeholders and Devs), and held the client meetings.

image4SITEMAP BASED ON RESEARCH AND CLIENT NEEDS

RESPONSIVE LAYOUT

Ensured the scalability across all devices and designed responsive layouts also called grids.

Grids not only provide a structure on which to base layouts, but they also improve readability and scannability for end users. Also helps the website to easily adapts to all kind of screen sizes!

image5MOBILE DEVICE AND WEB | GRIDS

WIREFRAMES

Created wireframes for every item listed on the sitemap.
Marked the real text - always better to work with real content.

Held regular meetings with the client until all details were polished.

image6LOW-FIDELITY TO HIGH-FIDELITY WIREFRAMES

CLIENT MEETINGS SUCCESS

After all the productive meetings, brainstorming, presentations, and templates created for the client, I got a big promotion for my work and dedication :))

Here is one sample of the presentation templates which they use when presenting their company and one of the social media ones!

image7THE TEMPLATES I MADE IN THE WILD :)
image8SOCIAL MEDIA TEMPLATE

Thank you for the spared time! :)

If you have any kind of feedback, please get in touch with me!